To coincide with the launch of Shutter Mag‘s Premier Issue, the new publication is hosting a contest. The photo contest works as a marketing tool in this situation for two reasons. One, a contest is a great way to spread the word about the new publication, while gathering future content and potentially unearthing new contributors. The second reason it works is because the winner is determined by public voting. All of the photographers that enter the contest will want to share their entry with as many people as possible, spreading Shutter Mag further in the process.
The Take your Best Shot contest is open to photographers keen to reach out of their comfort zone. Each image must include three things: red, light and metal. That is the only rule. The contest just launched, but there are already several beautiful entries. The contest is open for entry until August 16. You can vote at any time on the entries.
The winner will receive several gifts from Shutter mag’s advertisers. We like how the reward is really tailored to the people most likely to enter the contest.
Salvatore Cincotta put together a video on why he launched Shutter Mag, check it out if you are interested in learning more.